June Is National Adopt-a-Shelter-Cat Month. Celebrate With Cats Pride & Vera Bradley ~~Giveaway~~

**All opinions expressed are 100% my very own.  I used to be not compensated for this publish.  I used to be given product for evaluation functions.**

Cat’s Pride®, one of the best light-weight litter, teamed up with actress Katherine Heigl and is donating a portion of the proceeds of each buy of Cat’s Pride Recent & Mild Final Care to the Jason Debus Heigl Basis, an animal advocacy group Katherine based in her brother’s reminiscence. 

June is Adopt-a-Shelter-Cat Month and as a proud supporter of animal advocacy, Cat’s Pride can share details about adopting a cat and learn how to look after one, in addition to cat care ideas. It’s estimated that 10 to 70 million stray canine and cats reside on the streets and 5.four million canine and cats find yourself in animal shelters within the U.S. yearly. Whereas half are adopted, the opposite half is euthanized because of lack of house in shelters.

We don’t have a kitty cat, however Kevin our pet is a shelter canine.  I’ve a really massive gentle spot for shelter animals, and anyway I may help, I do.    

CAT’S PRIDE® INTRODUCES NEW FRESH & LIGHT ULTIMATE CARE® CAT LITTER

NATIONAL MEDIA CAMPAIGN FEATURING KATHERINE HEIGL, ACTRESS AND CEO OF THE JASON DEBUS HEIGL FOUNDATION

Cat’s Pride Companions with Katherine Heigl and the Jason Debus Heigl Basis to Promote Animal Welfare

CHICAGO (March 7, 2016)— Oil-Dri Company of America (ODC-NYSE),  a number one producer of high quality cat litter and the inventor of light-weight litter, pronounces the launch of the brand new Cat’s Pride® Recent & Mild Final Care®, a revolutionary litter that delivers the last word efficiency  together with 10 day odor management, the strongest clumps and low monitoring. Cat’s Pride Recent & Mild Final Care is one of the best light-weight litter and is 50 p.c lighter than conventional scoopable litters. As a part of the launch, Cat’s Pride® is partnering with award-winning actress Katherine Heigl, greatest recognized for her roles in “Grey’s Anatomy”, “27 Dresses” and “Knocked Up”, because the face and voice of their built-in advertising and marketing marketing campaign. The marketing campaign contains TV, print, digital and radio promoting. As well as, Cat’s Pride is proud to help the Jason Debus Heigl Basis™, by donating a portion of each Recent & Mild Final Care buy to help the Basis’s animal advocacy work.

“Cat’s Pride is excited to introduce consumers to our newest innovation in cat litter, Fresh & Light Ultimate Care. For 75 years, we’ve been committed to providing products that enrich the lives of cats and their owners,” mentioned Dan Jaffee, president and CEO of Oil-Dri, the makers of Cat’s Pride. “We are proud to partner with Katherine Heigl and the Jason Debus Heigl Foundation as they work to end the needless suffering of animals.”

Cat’s Pride began the light-weight litter pattern and continues to innovate with its new product, Cat’s Pride Recent & Mild Final Carelightweight litter. The product is 50% lighter and is formulated with extremely absorbent minerals and no fillers, guaranteeing 10 days of odor management, the strongest clumps and low mud and monitoring. Cat’s Pride Recent & Mild Final Care affords the last word efficiency at a terrific worth. The product is obtainable in a 10 pound jug, in each scented and unscented hypoallergenic varieties.

“Cats are Sophisticated. Nice Litter is Easy.” Marketing campaign: The brand new Cat’s Pride built-in advertising and marketing marketing campaign that includes Heigl is the model’s largest media launch ever. This idea options Katherine Heigl as a recurring character—a cat/proprietor {couples} therapist—who helps homeowners have a extra significant and optimistic relationship with their cats. She regularly reinforces how utilizing the best-performing Recent & Mild Final Care can scale back tensions throughout and create more healthy interactions between cats and their folks. The marketing campaign options the actress in humorous commercials directed by Anne Fletcher, recognized for movies reminiscent of “27 Dresses” and “The Proposal”. The built-in marketing campaign continues throughout all digital, social media, in-store and print platforms.

The Jason Debus Heigl Basis Partnership:  The Jason Debus Heigl Basis (JDHF) was based in 2008 by Nancy and Katherine Heigl to extend consciousness of inhumane animal therapy and help animal welfare efforts on this nation.  Established as a long-lasting legacy to a beloved son and brother killed as a teen in a tragic automobile accident, the JDHF is devoted to serving to companion animals by eliminating the pointless struggling inflicted on animals by human cruelty, indifference and ignorance. Applications embody the relocation of pets from high-kill to no-kill shelters for adoption, funding of sterilization for cats and canine, medical and coaching help for particular wants canine, grants to hardworking “boots on the ground” rescues, and dealing with animal welfare teams nationwide to extend consciousness of spay/neuter, humane schooling and adoption.

“We created the Jason Debus Heigl Foundation to continue to spread Jason’s love of animals,” mentioned Katherine Heigl, CEO, The Jason Debus Heigl Basis™. “We are thrilled to partner with Cat’s Pride® in our efforts to truly make a difference for animals.”

About Katherine Heigl

Katherine Marie Heigl is an Emmy Award winner, a two time Golden Globe nominated actress, and producer, greatest recognized for her starring roles within the function movies “The Ugly Truth”, “27 Dresses” and “Knocked Up”, in addition to her portrayal of Dr. Isobel ‘Izzie’ Stevens within the tv medical drama “Grey’s Anatomy”. Heigl will subsequent be seen within the upcoming Warner Bros. function “To Have and To Hold” starring reverse Rosario Dawson and directed by Denise DiNovi. Along with her work in entrance of the digicam, Katherine partnered along with her mom and supervisor Nancy Heigl to type the manufacturing  firm Abishag in 2007. In 2008, Katherine co-founded the Jason Debus Heigl Basis, a company devoted to ending animal cruelty and abuse and selling animal welfare. Heigl is married to singer-songwriter Josh Kelley and the couple has two daughters Nancy Leigh Mi-Eun and Adalaide Marie Hope. Heigl lives in Utah, the place she resides along with her household, 9 canine and 4 cats. For extra info please go to: https://www.kheigl.com/biography/.

About The Jason Debus Heigl Basis™

The Jason Debus Heigl Basis’s mission is to eradicate the pointless struggling inflicted on animals by human cruelty, indifference and ignorance. The Heigl household was impressed by Jason’s compassion for animals and is dedicated to conserving his love and reminiscence alive by acts of generosity and kindness towards animals by the Basis’s work. The Jason Debus Heigl Basis has helped enhance the lives of over 25,000 animals since its inception. For extra info, please go to https://jasonheigl.foundation/.

About Oil-Dri

Oil-Dri Company of America, a number one provider of specialty sorbent merchandise for agricultural, horticultural, fluids purification, specialty markets, industrial and automotive, is celebrating 75 years of sorbent mineral experience. Oil-Dri is a number one producer of cat litter. “Cat’s Pride” “Fresh & Light Ultimate Care” and “Changing Litter for Good” are registered emblems of Oil-Dri Company of America. From analysis and growth at our Innovation Middle outdoors of Chicago to our manufacturing crops in Georgia, Mississippi, Illinois and California, our Cat’s Pride merchandise are proudly made within the USA. For extra info, go to www.oildri.com or www.catspride.com.

Cats Pride and Vera Bradley want to supply one fortunate reader a enjoyable prize pack!!

**Vera Bradley Camocat tote in black and white

**Cat Dancer toy

**Cat Collar

**Coupon redeemable for one 10 lb. jug of latest Cat’s Pride Recent & Mild Final Care Litter.

Enter under utilizing the rafflecopter type, and good luck!!

a Rafflecopter giveaway

This publish is written by Sarah Coulsey. She is a Spouse, and Mom of two boys residing in New England. This publish might include affiliate hyperlinks.